planned obsolescence

Ambercycle will enable recyclable sleeping bags

11/07/2023

US brand Nemo has signed a recycling partnership with Ambercycle, a Los Angeles-based innovator in circular textiles.

NEMO IS GOING TO RECYCLE THE SLEEPING BAG’S THEY SELL , INCREDIBLE!!!

Endless Promise is a collection of Nemo products designed to be 100% recyclable, starting with the Forte Endless Promise synthetic sleeping bag.

The endless promise is that they promise the sleeping bags will not perform so you can send them back to be converted into something else. years ago, the words were “planned obsolescence”. Now we have a company being more forth coming and telling you their sleeping bags are “designed to be 100% recyclable”.

Next year, the brand will extend the collection to include down sleeping bags and backpacks and is working with its supply chain to divert textile production waste to Ambercycle.

Nemo is not stopping with synthetic sleeping bags but down bags as well. Knowing this must give one confidence NOT to purchase any of their products. As you have read their working on their backpack line as well.

Theresa McKenney, director of sustainability at Nemo, said: “Over 87% of Nemo’s environmental impacts happen before our products leave the factory; emissions are embedded in our gear. It’s on us as brands to keep these products out in the world and out of the landfill as long as possible.

Teresa if you are in charge of sustainability why do you have a program starting up to recycle the products you make? If you make sustainable products they should last for years and you shouldn’t be promising that your products can be sent back for recycling.

“We’ve built repair and resale networks, but recyclability has been elusive. Through meticulous trials and collaborative analysis with Ambercycle, we now have a true circularity solution for key products in our line.”

Recyclability is the way to go when the repair and resale network fails. So, as they say, “we now have a true circularity solution for [key] products in our line”.

This sounds to me like they are at a lose to produce good quality products that will have longevity on their side.